Key To Events Masterclass
How to execute high-quality events with a small budget while generating a warm business leads
This masterclass will comprise of my 5 top strategies and case studies of how I was able to produce all these events most under $1,500.
Why should you or your company host events?
Having events allows you to:
- Generate Leads.
- Build brand recognition.
- Make face-to-face connections.
- Engage your community.
- Build trust.
- Establish thought leadership.
Get started now!
Course Curriculum
Case Study: Summit ( Online and In-person)
I produced this event under my personal brand “GSD with Georgie”
Event Details
Year 1 and 2 were held in person at tech company's in NYC offering a full day of talks, workshops, networking, and a business showcase expo. Year 3 was held online using a webinar hosting platform then converted into an online course with supplemental content such as notes and worksheets.
Event Goals
- Generate Leads while also building brand recognition.
- Make face-to-face connections with my community
- Establish thought leadership from myself and others in my network so that we can exchange knowledge, connections, and resources.
What happened?
An annual gathering for entrepreneurs and aspiring entrepreneurs to connect and learn. To date 60+ speakers, 300+ unique attendees, and over $20k in sales generated through new leads developed.
Unique factors:
The first year accumulated 150 attendees and the entire event was produced with a $1,500 budget
The third year was held fully online and had participants and speakers from 3 different continents. The ROI was over 250%.
Check out some of my past client Testimonials
"A formidable force with boundless energy and passion. If you had the pleasure of working with Georgie-Ann you would agree that she is the ultimate team player and the person you want in your corner."
- Faith J., CUNY Startups
"I have had the pleasure of working with Georgie for the promotion of my book, "Unintentionally Celibate" I was continually impressed by Georgie's innovative ideas and her thorough execution."
- Olive B.P. ,Author of Unintentionally Celibate
Your Instructor
My name is Georgie-Ann Getton-Mckoy, but call me Georgie. I am an Execution Strategist. That means that I analyze your current resources and circumstances in order to help you build a realistic and attainable plan to execute on your business ideas. I am also a mom, wife, serial entrepreneur, community builder, speaker, author, and a Diversity in Tech Enthusiast.
I love learning as well as teaching new and creative ways to find solutions to problems. I help my clients to become more productive, execute on their ideas and go from being "dreamers" to being "doers".