Key To Events Masterclass

How to execute high-quality events with a small budget while generating a warm business leads

Over the last 3 years I’ve produced over 60 events ranging from 2 hr long networking events to 48 hour long hackathons. All events have been extremely high return while maintaining a low investment ! These events have led to new clients, increased sales, job opportunities, business partnerships, and long term network building.

With primarily bootstrapping these events I have already done all the hard work researching, testing and, learning what is necessary to produce a high quality event on a small budget.

In this course, I want to teach you 5 Strategies to Execute a high-quality event on a small budget, while generating WARM business leads .

Why attend?

This masterclass will comprise of my 5 top strategies and case studies of how I was able to produce all these events most under $1,500.


Why should you or your company host events?

Having events allows you to:

  • Generate Leads.
  • Build brand recognition.
  • Make face-to-face connections.
  • Engage your community.
  • Build trust.
  • Establish thought leadership.


Get started now!

Course Curriculum

  Live Course
Available in days
days after you enroll
Available in days
days after you enroll

Case Study: Summit ( Online and In-person)

I produced this event under my personal brand “GSD with Georgie”

Event Details

Year 1 and 2 were held in person at tech company's in NYC offering a full day of talks, workshops, networking, and a business showcase expo. Year 3 was held online using a webinar hosting platform then converted into an online course with supplemental content such as notes and worksheets.

Event Goals

  • Generate Leads while also building brand recognition.
  • Make face-to-face connections with my community
  • Establish thought leadership from myself and others in my network so that we can exchange knowledge, connections, and resources.

What happened?

An annual gathering for entrepreneurs and aspiring entrepreneurs to connect and learn. To date 60+ speakers, 300+ unique attendees, and over $20k in sales generated through new leads developed.

Unique factors:

The first year accumulated 150 attendees and the entire event was produced with a $1,500 budget

The third year was held fully online and had participants and speakers from 3 different continents. The ROI was over 250%.

Check out some of my past client Testimonials

"A formidable force with boundless energy and passion. If you had the pleasure of working with Georgie-Ann you would agree that she is the ultimate team player and the person you want in your corner."

- Faith J., CUNY Startups

"I have had the pleasure of working with Georgie for the promotion of my book, "Unintentionally Celibate" I was continually impressed by Georgie's innovative ideas and her thorough execution."

- Olive B.P. ,Author of Unintentionally Celibate


Your Instructor

Georgie-Ann Getton-Mckoy
Georgie-Ann Getton-Mckoy

My name is Georgie-Ann Getton-Mckoy, but call me Georgie. I am an Execution Strategist. That means that I analyze your current resources and circumstances in order to help you build a realistic and attainable plan to execute on your business ideas. I am also a mom, wife, serial entrepreneur, community builder, speaker, author, and a Diversity in Tech Enthusiast.

I love learning as well as teaching new and creative ways to find solutions to problems. I help my clients to become more productive, execute on their ideas and go from being "dreamers" to being "doers".

Frequently Asked Questions

When does the course start and finish?
The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.
Have another question?
I love questions! Email [email protected] and our team can assist
Don't feel like doing it alone?
We offer full-service event planning to make sure your event is the highest quality possible and provide the best ROI. Email [email protected] and we can discuss packages and offering where we plan your event with or for you.